It’s a headline that’s impossible to ignore, both Inzoi and Clair Obscur: Expedition 33 have each sold over one million copies within their first week of release. In an industry where even established franchises can struggle to hit these numbers, these achievements are a seismic shift in what success looks like for new IPs and ambitious projects.

New Ideas Can Still Breakthrough

With a global average review score of 92, according to our Fusion dashboards, Clair Obscur: Expedition 33's critical success has translated directly into commercial performance. On one hand, this is a signal of the rewards that can come from creativity and risk-taking. On the other this proves that players are hungry for innovative mechanics and fresh stories, not just sequels or remakes. It also sends a clear message to publishers, audiences are willing to embrace new worlds and gameplay styles when they’re executed with passion and quality.

The Power Of Community Driven Success

Inzoi’s achievement is particularly notable because it reached one million sales during its Early Access phase-a period usually reserved for iterative development and community feedback. This shows the power of building a game with your audience, value co-creation is becoming more important with each release this year. Krafton’s commitment to ongoing updates, mod support, and transparent communication has turned early adopters into evangelists, creating momentum that many full releases struggle to match. Selling a million copies in a week places both titles in rare company, especially for new IPs. For context, many AAA games with massive marketing budgets don’t hit this milestone so quickly. These numbers are a wake-up call for the industry, with the right mix of quality, community engagement, and smart marketing, even newcomers can compete with the biggest names.